Skip to content


Click on the thumbnails to skip to any learning module.

Culinary Tourism
For Operators & Destination Partners

Growing Agritourism


Welcome to Growing Agritourism, an Elevating Canadian Experiences webinar. The goal of the webinar is to arm you with the information and tactics needed to grow agritourism within your destinations. This includes developing the ability to:

  • differentiate between culinary tourism and other forms of tourism, while identifying examples of culinary experiences relevant to your region;
  • describe the breadth and diversity of businesses involved in culinary tourism through deconstructing the culinary tourism value chain; and
  • explain to tourism operators and stakeholders why culinary tourism is a vital component in servicing the needs of travellers.

The webinar will also teach you how to:

  • connect agritourism to culinary tourism, explaining why the former concept has not been universally defined;
  • characterize the agritourist and generalize the types of activities associated with agritourism;
  • defend the use of agritourism as an economic diversification strategy for rural agricultural communities; and
  • understand the challenges and opportunities relating to the development of agritourism experiences.